Channel Your Inner Beach Goddess at Beth & Tracie

If you’ve come to Barbados in the dead of winter, the wardrobe you’ve hastily packed to escape shivering temperatures may not have transformed you into the barefoot beach goddess you envisioned when you booked your airline ticket. Thankfully, there is a one-stop solution to achieve the effortless, chic island look in a hurry on 2nd Street in Holetown.

Beth & Tracie’s fresh, pretty boutique embodies island life like frangipani flowers, clear turquoise waters and chilled rum punch. Having moved from London in 2004, the proprietor (a jewelry designer whose role has expanded to include clothing design and purchasing) fuses a passion for island living with London design savvy and extreme attention to detail.

Chic, feminine and with just enough carefully-placed sparkle to reflect the sun (but not so much bling that you feel like a disco ball), these confectionary collections of breezy summer attire for women and girls (ages 2 – 12) are casual enough for a beachy rendezvous but refined enough for anaprès sunset cocktail in more posh surroundings.

The loose, flowing silhouettes on offer are forgiving and flattering to most figures. Kaftans, maxi dresses, ruffled frocks and cover ups in tropical and pastel hues are hand sewn with sparkling sequins.  Island inspired prints are tastefully embellished with embroidered orchids, hibiscus and pineapples.  High quality cotton voile is soft to the touch, while the flirty lines and exquisite details reflect luxury, femininity and Caribbean-flavoured romance.

A selection of unique accessories are also available – jeweled sandals, metallic flats, whimsical belts, woven beach bags and jewelry such as the semi-precious leather wraps(cleverly versatile as a necklace, layered bracelet or belt). The offering includes a few pieces from boutique designers, swimwear from well-known designer Heidi Klein, Letarte, L Space, and Zimmerman as well as the exclusive Beth & Tracie collections, so you can look singularly sun-kissed and sensational on your beach holiday… representing islandia in a Gypsy Skirt studded with silver sequins, you will simply want to twirl!

What matters:

The uber charming kids’ range suits girls from 2 – 12 years old in dresses, tunics and playsuits using the same prints and colors available in the women’s collections.

Eclectic and quirky jewelry, sourced from around the world (look for sparkly, enigmatic skull charms from the Netherlands), are offered alongside drapy necklaces with oversize gems or colorful stone pendants.

If you cannot stop wishing you’d gotten that embroidered hisbiscus maxi dress…order online from, they ship to customers in the UK (from within the UK).

More Information:, 2nd Street, Holetown, St James, 246 422 0401

Sister Store:  Lola Beach, Chattel Village, Holetown (246) 422-1594 (offers swimwear from well known brands such as Seafolly and French brand, Kiwi St. Tropez)

Leave a Comment